Worcester BID

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Spreading the Word

Consultation with businesses outlined that marketing and promotion remains a huge area for the BID to be involved in. You wanted more investment in promoting the city and its businesses, fewer but larger events in more streets and an increased use of social media and digital marketing.

Therefore, we will be continuing to promote the city to a defined audience in order to boost trading levels amongst BID businesses. This area includes, events, street entertainment, campaigns, promotions and marketing using a variety of channels. Please click on the links below for further details on specific projects:

Events Calendar
Worcester Motor Festival
Worcester Foodie Festival
Student Offers
Uniquely Worcester 
Christmas Campaign
Aspire Worcester – Fashion, Health & Wellbeing 
Customer Service Awards
Photo Gallery



Past Projects (BID1):
Chocolate Day 2011 & 2014
Great British Summer Weekend 2012 & 2013
Riverside Arts Markets 2013 & 2014 (now organised by LSD Promotions on behalf of the Worcester Tourism Association)
The Big Busk 2011 – 2014
Worcester App 2013/14